Top 5 Reasons Why Your Home Hasn’t Sold

1. Price.  If your home is overpriced in thereal estate market – you are fighting an uphill battle that you may never win.  By pricing your home too high your home will likely sit on the market longer and may eventually sell for a lower price than you originally hoped.  Pricing your home more competitively in the market will lead to early interest and a greater number of offers.

2.  Location.  The location of a home can play a large part in the desirability by future buyers.  If your home is situated near an “incurable” such as a busy road, commercial area or power lines you may want to adjust your property’s price to account for a less desirable location.

3. Market Conditions.  While we cannot change the real estate market, it is very important to take current conditions into consideration when selling.  By making your home stand out amongst the neighborhood competition in both features and price you will attract the most interest in your property.  To do this make sure the unique features of your home are highlighted and that all small projects are completed to create a shining example against which all other homes will be measured.

4. Staging.  A house that is overly cluttered and not staged properly will likely turn away many potential buyers who cannot see past your possessions.  A professional Home Staging Service will recommend removing unnecessary furniture, pictures and personal items, so your home will appear larger and more appealing to a greater number of buyers.  After staging, the unique features of your home should be the focal point, rather than your family photos and oversized couch.

5. Agent and Marketing Plan.  After your home has been retouched, staged, and priced competitively your agent must implement a great marketing plan to get the word out about your home.  When hiring an agent ensure they are not only knowledgeable, experienced, friendly, and hard-working, but also have great marketing skills to effectively promote your home to all potential buyers.

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